ABOUT The NErds

You know that in this digital age, a company without a proven website strategy will struggle to compete with the companies that do have a plan.

Only 25 years ago, the biggest brands in the world were General Electric, Exxon-Mobile, Coca-Cola, and the like. These days it's Amazon, Apple, Facebook, Tesla, and Google duking it out for the most valuable brand.

But you don't need to be an internet company to be competitive today, but you do need to learn from them.

How does a business with a long history transition to a modern-day marketing approach?

I'm Mitch Meador, the Founder and Top Nerd at BrandNerd.

After spending the early part of my career working in marketing, branding, and analytics roles for older companies, all of which predated the internet by at least 30 years, I became convinced that a real change in marketing approach from the inside of an established company was impossible.

Frustrated, I started BrandNerd as a side hustle, eventually becoming my personal escape vehicle. Now I get to help companies just like I used to work for, established companies, get out of "the way we've always done things" mentality, and into a thriving website-centered marketing system.

The most dangerous words in business are, "That's the way we've always done it."

History proves it is incredibly rare for established companies to pivot to a new marketing approach. It doesn't matter if sales are down, jobs are at stake, and the bank is breathing down your neck; the new behaviors required of leaders and employees cause too much organizational friction. The new, bold plan is DOA.

To truly transform your marketing to a website-centered approach you need someone who's been there before and has made it to the other side–an experienced outsider with fresh eyes who can help you build momentum and avoid common pitfalls.

Look, I don't believe that newer is always better. But, it's just plain wrong when new companies with inferior products beat out older companies just because they know more about the internet. I don't want you to be the company that gets beat. I want you to learn how your website can work with your business without changing its soul.

Our team will teach you a proven marketing framework and support you with the expertise you need to pull it off. But, frankly, that's the easy part. The hard part is you making the decision to save your company from the shared perception of “how things are done around here.”

Stop struggling to find the answers alone, wasting valuable time and brain cells. Let me help you get your footing online and ensure a future for your company.

You are not in this alone. Book a call today and take the first step.