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The Marketing Landscape in 2021

By: Mitch Meador, Owner & Founder of BrandNerd
A company without a proven internet marketing strategy is a house built on sand. It's only a matter of time before that house comes crashing down.
Think about it, only 20 years ago, the most valuable companies in the world included General Electric, Exxon-Mobile, and Coca-Cola. These days it's Amazon, Apple, Facebook, and Google duking it out for the top spot.
The mystery used to be when will the internet will disrupt your industry. Then, 2020 brought us a worldwide pandemic and suddenly every company had to endure a digital pivot.
So, here's the question you should ACTUALLY be asking yourself in 2021...
Do you want to be a part of the digital pivot or a casualty of it?
I'm Mitch Meador, the original BrandNerd, and I will help ensure your company has a future.
After spending the early part of my career working for older companies, all of which predated the internet by at least 30 years, I became convinced a change in marketing approach from the inside of an established company was impossible. Turns out my instinct wasn't far off. History proves it is incredibly rare for established companies to take on a new marketing identity.
In my experience, it doesn't matter if sales are down, jobs are at stake, or even if the bank is breathing down your neck, the new behaviors that are required of leaders and employees causes too much organizational friction. The new, bold marketing plan is DOA.
To truly transform your marketing approach, you need someone who's been there before and made it to the other side.
Look, I don't believe that newer is always better. In fact, it's just plain wrong when new companies with inferior products beat out older companies.
I don't want you to be the company that gets beat. I want you to learn how the internet can work for your business. I will teach you proven marketing frameworks and share my technical expertise to help you pull it off. But, frankly, that's the easy part.
The hard part is transforming the collective hearts and habits of people and their shared perception of “how things are done around here.” I will help you lead the transformation of your company culture, building optimism, trust, and conviction in your new marketing direction.
Stop struggling to find the answers on your own, wasting valuable brain cells. Let me help you get your footing online, and ensure a future for your company.
You are not in this alone. Book a call today and take the first step..

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